App Marketing (For Magcasters) Part 1 – Magazine Icon Design
I’m no expert on marketing, but through interviewing lots of amazing app developers I’ve gained quite a bit of insight regarding marketing within the App Store. One point that comes across time and...
View ArticleMarketing Your Apps With Awesome Screenshots For More Downloads And Income
Going on from the part 1 of this series, how to create app icons that sell, the second most important part of organic app marketing within the app store are your screenshots. Just to recap, remember...
View ArticleHow To Create A Banner For iOS Apps On Your Website (Smart App Banners)
Apple recently released an awesome feature to allow developers to promote their apps from their websites. It is extremely easy and quick to create the banners for your iOS apps on your website – it...
View ArticleMy App Store SEO Experience
Many people often ask me why I publish a magazine about app development and marketing. After all, by training, I’m a medical doctor so the world of apps is as far removed from my training as… well I...
View ArticleHow To Choose Keywords For Apple App Store SEO
Learn The Exact Methods I Use To Get Apps To Rank & Get More Downloads Ever since I’ve started out in the app business I’ve become obsessed by App Store Optimization (ASO or otherwise known as App...
View ArticleiPhone App Localization: How To Get 767% More Downloads By Localizing App...
I’ve been obsessed by the field of App Store Optimization, as many of you know and recently I’ve been exploring the concept of app localization (and in particular keyword localization). The...
View ArticleApp Store Optimization 201: Keyword Volume & Competition
In this article I’d like to address a few misconceptions and share from my experience dealing with App store Optimization. The basic formula everyone already knows – target high volume, low competition...
View ArticleHow To Monitor And Optimize Your iOS App Ad Revenue
Personally one of the ongoing struggles of the app business is maximizing revenues from the various ad networks. First off I’ll just say that there is no one perfect solution and a big part of this is...
View ArticleHow to Check if an App Store Icon is Any Good
I see on many times on Facebook groups people sending in App Icons for feedback from fellow app developers in a format that I consider suboptimal. Example: (Sorry to pick on you Steve Young 😉 ) So...
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